Christopher Lin drove for Uber, Lyft, and Sidecar for a year in San Francisco and decided to write a book about his experiences and some of the more unusual passengers he has had to deal with. The book even has illustrations throughout showing his amazing experiences. But he did more than just write a book, he looked at it from a business standpoint, from the research, to the development, to the marketing and promotion.
Chris currently has a Kickstarter campaign going and has already far exceeded his goal. There is still time left to get in on it so check it out. He also has a website/blog where he features a few of the most interesting chapters in his book. It can be found at 10000rides.com.
We cover a lot in this interview, including:
- How he decided on which publishing route to use
- Why Uber and Lyft drivers are not his market
- The way he designed his Kickstarter campaign to blast through his goal
- How he did his Kickstarter research
- How he got several strangers (including a politician) to pledge $111 each to the project
- The way to use Starbucks to get incredible feedback, research data, and customers
You will enjoy the incredible advice he gives.
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I've never heard about this book. I need to check it later, as I see from your blog post it has to be a fascinating book. Uber is one of the most fast-growing startups nowadays, so it will be interesting to read their history from the very start. Thanks for sharing!ReplyDelete
It is a great book. As a matter of fact, I believe the book was just released today!ReplyDelete